Illustrations for "Saero salgu"

Illustrations for "Saero Salgu”

I participated in the label and package illustration design for Saero Salgu. 
Saero is a zero-sugar soju brand from Korea, currently holding about 20% share of the domestic soju market.
The client was Lotte Chilsung Beverage.
"Saero Apricot" has won the Main Prize in the Packaging category at the 2025 iF Design Award.
Thanks for watching🍑

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